Most of the NMSU marks can be displayed as full color or one-color prints. When choosing the proper NMSU mark to use for an item you’re ordering, it’s important to consider whether you need a full-color or one-color NMSU mark and what the item’s background color is. The table below serves as a quick guide.

 

Logo/Mark Full Color Marks
(on a white background)
Full Color Marks
(on a colored background*)
One Color Marks
(on a white background†)
One Color Marks
(on a colored background‡)
Institutional Mark
Primary Athletic Mark  
Secondary Athletic Mark
* The gray color pictured here is used for the demonstration of a colored background.
† One-color marks can be printed in black, white, or Aggie Crimson. The background color must compliment the color of the mark.
‡ The colored background for one-color marks can be black, white or Aggie Crimson. The background color must compliment the color of the mark.

General Guidelines for One-Color Mark Use

Color Description Swatches
Appropriate Complmentary Colors 
Aggie Crimson & White
Appropriate Complmentary Colors 
Black & White
Do not use for one color items 
Aggie Crimson & Black

 


Got a brand question?

We'd love to talk about how we can help you.